Overview
Campaigns in WADP allow you to send bulk WhatsApp messages to multiple contacts at once. This is ideal for promotions, announcements, reminders, and customer updates.
Before You Start
- Ensure your WhatsApp Business Account is connected
- Have your contacts added to WADP
- Make sure your WhatsApp message template is approved by Meta (required for outbound bulk messaging)
Step 1: Go to Campaigns
1. Log in to your WADP dashboard
2. Click on Campaigns in the left sidebar
Step 2: Create a New Campaign
1. Click the Create Campaign or New Campaign button
2. Enter a Campaign Name for your reference
3. Select your WhatsApp number (if you have multiple connected)
Step 3: Choose Your Contacts
Select the contacts you want to target:
- Choose from your full contact list
- Filter by tags, custom fields, or groups for targeted sending
- You can also upload a specific contact list for this campaign
Step 4: Select a Message Template
- Choose an approved WhatsApp Message Template from the dropdown
- If you haven't created a template yet, go to Templates in your dashboard and submit one for Meta approval
- Templates can include personalization variables (e.g., {{name}}, {{order_id}}) which are auto-filled from your contact data
Step 5: Schedule or Send Immediately
- Send Now: The campaign will start processing immediately
- Schedule: Pick a date and time to send the campaign automatically
Step 6: Confirm and Launch
1. Review your campaign settings, contacts selected, and template
2. Click Launch / Send Campaign
3. Your campaign will start processing — messages are sent in batches based on your server's capacity
Monitoring Your Campaign
After launching:
- Go to the Campaigns section and click on your campaign
- View delivery stats: Sent, Delivered, Read, Failed
- Identify failed numbers and retry if needed
Campaign Limits
The number of campaigns you can create and run depends on your subscription plan. Check your Dashboard for current usage.
Best Practices
- Only message contacts who have opted in to receive WhatsApp communications
- Always use approved Meta templates for broadcast campaigns
- Personalize messages using template variables for higher engagement
- Avoid sending campaigns to very large lists all at once — schedule them during business hours for better open rates
- Monitor your campaign delivery rate and adjust frequency to avoid being flagged by Meta